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Freelance Pricing Template: Rate & Quote Spreadsheet

Find the hourly rate your take-home goal actually needs after tax and expenses, then quote any project from it in the same file.

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In short: This freelance pricing template does two jobs. It grosses your take-home goal up for your tax set-aside, adds business expenses and divides by the hours you can really bill to get a break-even rate, then prices on a true profit margin for the recommended rate. Then it turns that rate into a project quote.

What it does

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What is inside the freelance pricing template

Works in Microsoft Excel and in Google Sheets (File, Open, Upload). Inputs are the yellow cells; everything else is a live formula you can click and read.

Worked example: the freelance pricing template on its own demo numbers

The workbook ships with this example. These are its own results:

From the shipped workbook, recalculated
LineResult
25 billable hours a week x 48 weeks1,200 billable hours
$80,000 take-home / (1 - 25% tax set-aside)$106,666.67 before tax ($26,666.67 set aside)
($106,666.67 + $12,000 expenses) / 1,200$98.89 break-even rate
Recommended rate at a 20% margin ($98.89 / 0.80)$123.61 an hour
Profit per billed hour$24.72, which is 20.0% of the rate
Project: 40 hours x $123.61$4,944.44 labour
+ $150 software and materials$5,094.44
Project quote (+10% rush or complexity)$5,603.89

Two notes on the maths. Expenses are added after the tax gross-up because business expenses are generally deductible, so you do not reserve tax on money spent running the business. And the 20% is a true margin: the rate is break-even divided by 0.80, so $24.72 of every $123.61 billed is profit, exactly 20%. Adding 20% on top instead ($98.89 x 1.20 = $118.67) would keep only 16.7%; the sheet prints the equivalent markup (25%) so you can see the difference. The 25% tax set-aside is an example, not tax advice: use your own rate.

Who this freelance rate and quote spreadsheet is for

Freelancers and solo consultants who bill by the hour or by the project and want a rate built from their own numbers rather than a market average. It is a pricing sheet, not a branded quote document. The freelance hourly rate guide covers tax reserves and billable hours in more depth, and the freelance quote template guide covers the document you send.

Freelance pricing template vs a free template vs software

An honest comparison. A free template is the right choice if you only need a form to fill in, and software is the right choice if you need scheduling, invoicing or bank feeds. This file is for getting the number right.

Freelance pricing template compared
This spreadsheetFree quote templateInvoicing and quoting software
Works out your hourly rate from your goalYesNo, you type the rateRarely
Turns the rate into a project quoteYes, same fileTotals onlyYes
Branded quote or invoice to sendNoYes, that is its jobUsually
Where it runsYour own Excel or Google Sheets fileWord, PDF or a spreadsheetThe vendor's app and account
Cost$14.99 onceFreeMonthly subscription

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Frequently asked questions

What hourly rate should a freelancer charge?

Work backwards from your target take-home pay. Add your business expenses and a tax buffer, then divide by the hours you can actually bill in a year (not 2,080 โ€” usually far fewer). The Freelance Rate Calculator does this for you: enter your take-home goal, tax set-aside, billable hours per week, working weeks and annual expenses and it returns your break-even hourly rate, then prices on a true profit margin (break-even / (1 - margin)) for the recommended rate.

How do I quote a freelance project instead of an hourly rate?

Estimate the hours the project needs, multiply by your true hourly rate, add any software or asset costs, then add a risk buffer for scope creep. The calculator turns your rate into a defensible project quote in seconds.

Does the Freelance Rate Calculator work in Google Sheets?

Yes โ€” it works in Google Sheets and Microsoft Excel. Open or upload the file and start typing in the highlighted cells.

Is it a one-time purchase?

Yes, $14.99 one-time, no subscription. It's also included in the 7-tool bundle for $49.

How much should I charge per hour as a freelancer?

Divide your income goal plus business expenses by the hours you can actually bill in a year, then add profit. In the sheet's example, $80,000 take-home with a 25% tax set-aside is $106,666.67 before tax; plus $12,000 of expenses over 1,200 billable hours that is $98.89 an hour to break even, and $123.61 at a 20% margin.

Pricing guides with the maths shown

All pricing guides →
Roger Ramey
Built by Roger Ramey
I'm not a contractor โ€” I build the pricing math. Every calculator here shows its working, so you can check the number instead of trusting it.
Pricing breakdowns on YouTube →
Digital spreadsheet template (Excel & Google Sheets file) โ€” nothing to install, no software.
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